Kordi ja kordi valmistusin ette paruka ostuks, et oma drag persoona ehk Jessica Strong Drinks Only lõpuni lihvida, scrollisin aliexpressis ja etsys parukaid ja ei raatsinud seda kulutust ära teha. TMW nädalavahetusel aga käis minupool Evi kes oli juba ära otsustanud, et tahab Tallinnast osta odavat kunstjuust ja nii me jalutasime sisse Tradehoussi ja lihtsalt ostsime puusalt ära The Fever Wig parukad. Üldse ei promo antud firmat, kindlasti parem kui kõige odavamad karnevalipoe tooted, aga samas päris elus ei näe kindlasti nii cool välja kui fotodel. Korralikult peab parukat peas stiliseerima ning läigib ebanaturaalselt. Samas fotode jaoks väga ok toode ja eriti algaja jaoks, talub kuuma ja nii edasi. Pikkade juuste hinnaks oli vist 29€ ning teeb silmad ette mu vanadele 18€ parukatele küll.

Miks oranž? Plaan oli minna Natalie Portman Closer roosat rada, aga ma ei tea kas meie kass Lord Puss-Puss oma punase kasukaga või pikkade juuste ahnus ajasid oranži karva raja peale. Eks ta ole veits alternatiivsem ka kui meinstriimikas roosa.

Sellised me siis oleme, 30+ haldjad.

Times and times again I prepped myself to get a proper wig to polish my drag persona – Jessica Strong Drinks Only. I scrolled aliexpress and scrolled etsy, but was to keen on not spending money on that project in vain. What happened after is that Evi visited me for Tallinn Music Week and wanted to get a cheap wig for her art projects so before her boat back home we just bumped into Tradehouse and bought these crazy wigs. This is not an ad, and these are not the best wigs around, definitely too shiny to resemble real hair and need some serious styling, but for the price, it was ok decision plus they are way better than my old 18€ wigs, yet again I’m not sure I will use it other than for photoshoots. The brand is The Fever Wig and long style goes for 29€, it’s also heat resistant.

Why orange? I actually wanted to go for Natalie Portman Closer pink look, but something triggered me to go orange. Maybe my orange cat Lord Puss-Puss, maybe just the fact that this color looked much more alternative and ballzy in the store.

And here we are, 30+ elven maidens.


I will always love You.


Before the Tallinn Fashion Week 2017 Golden Needle shows, wearing Xenia Joost pants & blazer; Helvetika t-shirt & Adidas sneakers; H&M scarf

REBELLIONAIRES fabric patterns by Helene Vetik, created in affiliation with Xenia Joost © REBELLIONAIRES - do not copy or steal
REBELLIONAIRES fabric patterns by Helene Vetik, created in affiliation with Xenia Joost © REBELLIONAIRES – do not copy or steal

REBELLIONAIRES fabric patterns by Helene Vetik, created in affiliation with Xenia Joost © REBELLIONAIRES - do not copy or steal
REBELLIONAIRES fabric patterns by Helene Vetik, created in affiliation with Xenia Joost © REBELLIONAIRES – do not copy or steal

REBELLIONAIRES fabric patterns by Helene Vetik, created in affiliation with Xenia Joost © REBELLIONAIRES - do not copy or steal
REBELLIONAIRES fabric patterns by Helene Vetik, created in affiliation with Xenia Joost © REBELLIONAIRES – do not copy or steal

REBELLIONAIRES fabric patterns by Helene Vetik, created in affiliation with Xenia Joost © REBELLIONAIRES - do not copy or steal
REBELLIONAIRES fabric patterns by Helene Vetik, created in affiliation with Xenia Joost © REBELLIONAIRES – do not copy or steal

Huhh-huhh-huhh! Väga vabandan kõigi-sõprade-inimeste ees keda olen unarusse jätnud viimastel nädalatel, kuid käsil oli mitu nii megasuurt projekti, et põhimõtteliselt magasin-närvitsesin-töötasin nonstop. Üks nendest sai eile kauni finaali Tallinn Fashion Weekil ehk siis Xenia Joost REBELLIONAIRES publiku lemmik! Hõissa-hurra. Minu roll selles tuusas loos oli algupäraselt mustrite ja illustratsioonide loojana, kuid kuna Xenial sattusid ette ootamatud tegutsemised Vietnamis, siis ulatasin abikäe ka kollektsiooni video & show loovjuhina. Eks ta pole kergemate killast töö, kuid vaikselt hakkab ärevus maabuma ja teadmine sellest, et kõik on hästi saabuma :)

Nagu näete on REBELLIONAIRES selline uniseks, unisize, megamugav, pehme, soe, nooruslik kaubamärk, leiab siit endale miskit nii musta kui roosa sõber. Räägiks pikemalt, aga täna omakorda Eesti Disainiauhindade jagamine kus meie firma Hmmm sai lausa 10 nominatsiooni, nii, et lähen nüüd selle üle põdema! Mic drop. Kalli.

My oh my I am so sorry that I haven’t been in touch with so many friends and colleagues for the past few weeks, I just had some accidental awesome shit to do & it ate me alive. One of the projects is now launched and it’s REBELLIONAIRES by Xenia Joost, also won the Audience Favorite award at the Tallinn Fashion Week 2017 last night! Woop! Anyways for the starters, I was very happy to have designed illustrations and fabric patterns for this collection, but as lovely Xenia had some accidental important unfinished business in Vietnam, I took on the helping out part with creative directing and styling the collection video & show itself. it’s not an easy job I’ll tell ya, but the realization of how good everything turned out is slowly kicking in :)

REBELLIONAIRES, as you can see, is a youthful, cozy, soft, warm, unisex, unisize brand. Lovers of black colors will find their stuff and the pink gang too. I’d tell you more about everything, but as my firm Hmmm is nominated for 10 design awards that take place tonight, I have to go and stress somewhere else. Mic drop. Hugs.

Fashion short for an upcoming streetwear brand REBELLIONAIRES. Camera & production: Kris Süld. Style & creative direction: Helene Vetik. Models: SAGE management. Special thanks to Adidas Originals.

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